Leeds Married At First Sight UK star Matt Jameson set to 'March the Month' for Prostate Cancer UK
and live on Freeview channel 276
Matt, who is from Leeds, is taking part in the challenge as a thank you to the charity - which supported his dad when he was diagnosed with prostate cancer.
Joined by his husband Daniel, he will walk 11,000 steps a day to pay tribute to more than 11,000 men who die from prostate cancer every year in the UK.
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Hide AdThe pair made history as the show's first ever same-sex couple and their relationship has gone from strength-to-strength since; Matt has moved to Daniel's home in Northern Ireland and they plan to buy a house together this year.
One in eight men will be diagnosed with prostate cancer in their lifetime and the pair hope to raise more awareness of the signs of the disease and those who are most at risk.
Matt, who worked in the charity sector before appearing on the Channel 4 show, said: "When my dad was diagnosed with prostate cancer it was a real shock – and it would be a total gamechanger for me.
"The care and attention he received convinced me that the charity sector, specifically cancer charities, was the place to work, and I’ve never looked back.
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Hide Ad"The thing with cancer is people always look at it and maybe don’t think it will affect them, but my dad’s diagnosis opened my eyes, and the work of Prostate Cancer UK will always be hugely important to me."
The charity has joined forces with the NHS to launch a campaign to find more than 14,000 men in the UK who need treatment for prostate cancer but have not yet come forward.
New NHS England figures show urological cancer referrals in Yorkshire have dropped by 16 per cent since the start of the pandemic.
More than 58,000 men in England have begun treatment for prostate cancer since April 2020, but that’s 14,000 fewer than would have been expected compared with pre-pandemic numbers.
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Hide AdMatt urged men to use the charity's online risk checker and seek their GP if they have any concerns.
"Hearing the latest statistics about prostate cancer referrals during the pandemic is a real concern," he added.
"Thousands of men have not yet started treatment in this time and the thought of more men suffering like my dad means it’s time to take action.
"The risk checker will take around 30 seconds and could save your life, so I’d urge men to take the initiative, read up and get involved.